A New “Staly Stalymy” Podcast Episode Featuring 3,14BAN: Upcycling, Sustainable Fashion, and Responsible Consumption
Clothing and accessories made from advertising banners, gas masks, and car seat belts — that’s 3,14BAN. But 3,14BAN (“piban”) is more than just unique products. It’s about building a culture of responsible consumption, developing upcycling in Ukraine, and creating sustainable fashion grounded in real needs — and in the spirit of the city.
We’re happy to share the news: a new episode of the “Staly Stalymy” podcast has been released, featuring the story and approach of 3,14BAN. The guest of the episode is Kateryna Uvarova, the founder of the brand, who talks about how to build a sustainable fashion business in Ukraine by reusing resources, working with unexpected materials, and creating strong partnerships.
About the “Staly Stalymy” Podcast
“Staly Stalymy” is a Ukrainian podcast about sustainable development, socially responsible business, and practical solutions that help make sustainability part of everyday work — without performative “green” messaging or greenwashing. These are conversations about what truly changes when a business chooses responsibility: processes, communication, partnerships, and products.
The podcast features real stories and hands-on examples — from circular economy and resource reuse to community-building, production ethics, transparency, and measurable impact. The format is a series of live interviews with entrepreneurs, experts, and teams who are implementing sustainable practices in Ukraine right now.
What the Episode with 3,14BAN Is About
In this episode, we talk in a clear, practical way about how upcycling advertising banners works and why products made from banners are not a short-lived trend, but a logical response to today’s challenges: overproduction, waste, and the need for responsible solutions.
In the conversation, we cover:
- how the Kharkiv-born brand 3,14BAN started, and why being “from Kharkiv” is part of its identity;
- how accessories made from advertising banners (and other upcycled pieces) are created from unexpected materials;
- what sustainable fashion really means — beyond nice labels;
- how to build a culture of responsible consumption through communities and partnerships;
- how to grow a socially responsible business while staying consistent and resilient.
3,14BAN: Clothing and Accessories from Banners, Gas Masks, and Car Seat Belts
3,14BAN creates upcycled accessories from materials that would otherwise become waste: PVC banners (advertising banners), elements of gas masks, car seat belts, and other technical textiles. Each item carries its own texture and story — visible traces of its “previous life.” That’s why no two pieces are ever exactly the same.
This is where function, ethics, and design meet: sustainable clothing and accessories that reflect responsibility, creativity, and the power of transformation.
Sustainable Fashion in Ukraine: How Upcycling Works and Why Partnerships Matter
A key part of the podcast conversation is about unexpected partnerships that make it possible to scale reuse and turn upcycling into a real system. Sustainability is not just “making one bag.” It’s building a process — from collecting materials to production, communication, and impact.
When businesses, organizations, and cities support banner recycling and responsible practices, the result is real: less waste, more meaning, and a stronger culture of responsible consumption.
Where to Listen
The “Staly Stalymy” episode is already available online. If you’re interested in sustainable development, upcycling, the circular economy, conscious consumption, and ethical fashion, this episode will be especially relevant.
Thank You to the “Staly Stalymy” Team
We’re grateful to the “Staly Stalymy” podcast for the invitation and for consistently highlighting sustainability and responsible business in Ukraine. For 3,14BAN, it’s important to be part of a conversation that makes responsibility the norm: reuse, rethink, and create with purpose.