Cooperation between Gorgany Race and 3,14BAN is an example of how upcycling, banner recycling, material reuse, and a circular approach can work in a real project. A banner created for the 2025 event received a new life in 2026 and became the basis for functional merchandise. As part of this collaboration, the banner was transformed into tote bags, belt bags, and notebooks — items that combine practicality, contemporary design, and conscious consumption.
This approach shows that a banner after an event does not have to become waste. On the contrary, banner recycling creates an opportunity to produce unique accessories and branded merchandise with a story behind them. Each item preserves a part of Gorgany Race’s visual identity, while the upcycling process demonstrates how used promotional materials can be turned into useful products for everyday life. That is why banner upcycling is becoming an increasingly relevant solution for brands, events, and organizations looking for modern, functional, and meaningful merchandise.
For 3,14BAN, this collaboration continues the brand’s mission to promote upcycling, banner recycling, and the creation of accessories from reused materials. For Gorgany Race, it is an opportunity to extend the story of the event through products that have practical value while also conveying the idea of responsible resource use. This format of collaboration highlights that sustainable merchandise, upcycled accessories, and banner reuse can be not only a strong concept, but also a practical solution for creating quality products.
This joint project demonstrates that tote bags made from banners, belt bags made from banners, and notebooks made from recycled materials can become a continuation of a major event’s story. This is how upcycling works in practice: materials retain their value, design helps rethink familiar objects, and recycled advertising banners become the foundation for unique merchandise that can be used every day.
You can order Gorgany Race merchandise made from the recycled banner — tote bags, belt bags, and notebooks — on the Gorgany Race page.